Last updated: April 2026
GSMotorsinc (“we”, “our”, “us”) is committed to protecting the privacy of our customers and website visitors. This policy explains what personal information we collect, how we use it, and your rights regarding that information.
1. Information We Collect
We collect information you provide directly to us, including:
• Contact information (name, email address, phone number) when you submit an inquiry, financing application, or trade-in request
• Vehicle information when you submit a sell/trade-in valuation request
• Financing application details (employment, income, credit information) when you apply for financing
• Communications you send us via our contact forms or email
We also automatically collect certain technical information when you visit our website, including IP address, browser type, pages visited, and time spent on pages. This is collected via cookies and analytics tools including Google Analytics.
2. How We Use Your Information
We use your information to:
• Respond to your inquiries and provide requested services
• Process financing applications and communicate decisions
• Send you information about vehicles and services you have expressed interest in
• Improve our website and services through analytics
• Comply with legal obligations
• Prevent fraud and ensure security
We do not sell your personal information to third parties.
3. Sharing Your Information
We may share your information with:
• Financial institutions and lenders when you apply for financing (with your consent)
• Service providers who assist us in operating our website and business (under confidentiality agreements)
• Law enforcement or regulators when required by law
We do not share your information with advertisers or data brokers.
4. Cookies & Tracking
Our website uses cookies and similar technologies to:
• Remember your preferences
• Analyze website traffic via Google Analytics
• Measure the effectiveness of our marketing
You can control cookies through your browser settings. Disabling cookies may affect some website functionality.
5. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, or as required by law. Financing application data is retained for a minimum of 7 years as required by financial regulations.
6. Your Rights (PIPEDA)
Under Canada's Personal Information Protection and Electronic Documents Act (PIPEDA), you have the right to:
• Access the personal information we hold about you
• Correct inaccurate personal information
• Withdraw consent to our use of your personal information (where consent is the legal basis)
• Lodge a complaint with the Office of the Privacy Commissioner of Canada
To exercise these rights, contact us at concierge@gsmotorsinc.com.
7. Security
We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. However, no internet transmission is completely secure.
8. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.
9. Contact Us
If you have questions about this privacy policy or our data practices, contact us at:
GSMotorsinc
3400 ON-115, Newcastle, ON L1B 0R6
Email: concierge@gsmotorsinc.com
Phone: 647-801-2475